Medify is a high-end Medical Centre run by Doctor Rishi Verma which specializes in investigative health optimization that’s tailored towards individuals.
I created a logo that reinterprets the traditional M using elements of precision and different angles. Combined with positive x-ray style photography, our logo symbolizes how Medify has the drive and the ability to view things in a new perspective for patients and see things others cannot. We paired this with stylized lifestyle black and white photography of people that showcase the body as an art form and people living in high performance health.
To match the top tier service Medify offers to high-end clients, I used darker sophisticated colours with hints of gold.